The Atlanta-based H.W. Lay & C0. created the crinkle cut potato chip named Ruffles in 1958 and the Frito Company acquired the rights that same year. Back then the choice of ruffles chip flavors was slim. Original flavor has always been the favorite of dip lovers since it has a mild taste that doesn’t compete with the flavor of the dip. Sour Cream and Onion is another ruffles chip flavor that has enjoyed a huge fan base through the years right along with Barbecue and Cheddar and Sour Cream.
Frito-Lay’s million dollar chip flavor invention contest netted the company a host of new and original Ruffles chips flavors. For the spice lovers, they offer Flamin Hot, Classic Hot Wing, Deep Ridge Classic Hot Wing and Jalapeno Ranch flavors, among others. For the chip lovers who like their Ruffles chip flavors bold but without the spice, they offer Deep Ridge Bacon and Cheddar, Deep Ridge Sweet and Smokin Barbecue, Flame Grilled Cheese Burger among other bold flavors. The boldest Ruffles chips flavors to date are the Ruffles Max category which includes Loaded Bacon and Cheddar Potato Skins and Flame Grilled Steak flavors. Most Ruffles chips flavors of today would not be recognized by the Ruffles fans of old so it is a safe bet that your grandma still prefers the Original flavor.